maternity lingerie

What Makes Maternity Wear “Designer Maternity Wear”?

While the word “designer” broadly refers to a person who comes up with a concept and goes on to create something with that idea, when used in conjunction with clothing, the word is synonymous with couture, international clothing labels, glamour and generally money! On the flip side, the term maternity wear has in the past conjured up images of dowdy, frumpy lingerie that needs to be endured for a period in your life. Team it up with designer and what a difference! Everyone wants a coveted piece of designer maternity wear. Here’s how to get it and why you need it!

Maternity wear refers to lingerie which is specifically for pregnancy and breastfeeding and covers bras, underwear and nightwear. It is designed to support and expand, be functional and practical during your pregnancy and beyond. Thankfully there were some designers out there who became pregnant themselves and decided something needed to be done about the boring black and beige maternity wear on offer. There was no way they were going to wear anything less than the sexy, gorgeous lingerie they were used to wearing. And why should they? Whole companies are now dedicated to the design and manufacture of designer maternity wear. Made from sumptuous fabrics, embellished with exquisite laces, diamantes and frills, in a range of cup shapes and with matching underwear and nightwear, even people who are not pregnant are stopped in their tracks while browsing the lingerie boutiques.

Just because you are pregnant does not mean that you don’t want to feel feminine and romantic or perhaps sexy and sensual. Any woman who enjoys pretty lingerie will know just how fabulous you feel and what a difference it makes to slip into something stunning. Designer maternity wear has that same effect. The huge amount of research and development that goes into choosing technologically advanced, supportive yet sensuous fabrics is evident in the collections available these days. The designer element of today’s maternity wear is encompassed by the use of these modern elegant fabrics, the extra development that goes into the actual design and of course the aura surrounding the brand, which will be created through large, lavish advertising campaigns and brand development.

This must all cost a whole lot extra then, I hear you ask. The answer is “no”. There are companies out there specialising in top of the line, fashionable and functional designer maternity lingerie that have made sure their collections are readily available online and in reputable boutiques world wide at accessible prices. These companies recognise the absolute need for a woman to feel empowered and strong at this very changeable time in her life. They realise that though designer maternity lingerie may be only small, small things make a big difference!

About the Author

Lisa Ebbing is a director and cofounder of international Designer Maternity Wear sensation – HOTmilk Lingerie. It was the birth of Lisa’s first child that inspired her with the belief young mothers deserved a better choice than the unexciting lingerie offered by mainstream brands and so HOTmilk Lingerie too was born. http://www.hotmilklingerie.co.nz/

HOTmilk Maternity Lingerie


LPS-Large


LPS-Large



LilyPadz® are a patented, innovative nursing pad made of a skin-like layer of silicone. The unique design of LilyPadz® maintains pressure on the nipple while in place and forms a non-absorbent barrier that actually PREVENTS breast milk leakage. No more inconvenient pad exchanges, and both you and your clothes stay dry!…


Lansinoh Disposable Nursing Pads


Lansinoh Disposable Nursing Pads



Lansinoh® Disposable Nursing Pads allow mothers to keep their active lifestyles after giving birth — without having to worry about embarrassing and uncomfortable milk leakage….


Bravado Moisture-Wick Washable Nursing Breast Pads


Bravado Moisture-Wick Washable Nursing Breast Pads


$12.60


Fully machine washable and dryable. Available in One Size and Creme Color. Each package includes six (6) Bravado Breast Pads, 3 pairs….

Motherhood Maternity: Padded Cup Underwire Full Coverage Nursing Bra


Motherhood Maternity: Padded Cup Underwire Full Coverage Nursing Bra



FULL COVERAGE UNDERWIRE FULL SUPPORT PADDED CUP UNDERWIRE NYLON / SPANDEX NURSING BRA HAND WASH IMPORTED…


Motherhood Maternity: Plus Size 3 Pack Maternity Hi-cut Panties


Motherhood Maternity: Plus Size 3 Pack Maternity Hi-cut Panties



PLUS SIZE 3 PACK COTTON INTERLOCK MATERNITY HI CUT PANTIES MACHINE WASHABLE IMPORTED…


Motherhood Maternity: Bra Top Maternity Tank


Motherhood Maternity: Bra Top Maternity Tank



scoop neck shelf bra cotton/spandex jersey knit imported…


Lingerie Secrets


Lingerie Secrets


$20.00


This book reveals the secrets for creating great-looking lingerie with a perfect fit. With more than 200 photographs and 60+ illustrations along with simple instructions, home sewers of all levels will breeze through the steps of pattern and fabric selection, drafting and altering patterns, working with speciality fabrics and notions, and creating a unique, personal fit, for special garments. Incl…

Lingerie: The Foundation of a Woman's Life


Lingerie: The Foundation of a Woman’s Life


$11.95


The author, Lisa Cole is a lingerie fit expert and a teacher of women in the areas of self esteem, confidence, and body image. This book was birthed when she saw how women’s lives were being transformed through the proper selection, use, and fit of lingerie. As women, we all like to chat with our friends about our “challenges,” but do we really take any action? Many of us don’t even know ho…

Children's and Maternity Garments / Cutting and Fitting / Decorative Stitches and Trimmings / Dressmaking, Trimming, Finishing / First Steps in Dressmaking / Harmony in Dress / Tailored Garments / Underwear and Lingerie (8 different books)


Children’s and Maternity Garments / Cutting and Fitting / Decorative Stitches and Trimmings / Dressmaking, Trimming, Finishing / First Steps in Dressmaking / Harmony in Dress / Tailored Garments / Underwear and Lingerie (8 different books)




Bellybra Maternity Support Tank


Bellybra Maternity Support Tank


$39.95


A feminine maternity support top…a maternity belt with class that is perfect for that uncomfortable third trimester run. The BellyBra maternity belt has come a long way. Invented to be used for exercise, the product has graduated into a an every day support undergarment. With the lightweight, attractive fabrics, the BellyBra has become even more. The low cut neck and attractive trim allow the g…